Title:
Senior Living In A Socially Networked World: How Contemporary Websites, Social Media, and Online Communities Are Revolutionizing The Industry
Description:
Social media, social networks, and online communities are transforming the way companies communicate and engage with customers and prospects. Most business experts agree that companies in every industry need to embrace social technologies or risk facing irrelevance – and senior living is no exception. Regardless of where you are on the social technology curve, developing the right strategy, deploying the best tools, creating appropriate policies, and building a stellar internal team of champions are all keys to success on the social web. Learn how senior living companies around the country are embracing social media, transforming their websites into connected social hubs, and deriving business value through social engagement.
Video:
The following video will be incorporated into the talk:
http://www.youtube.com/watch?v=fMLOH8x_bRY
Speaker Bio:
Brian Geyser is a clinician, consultant, educator, blogger, speaker, and serial entrepreneur with over 24 years experience in health care, including providing clinical consultation to senior living companies around the country. In addition to practicing emergency psychiatry at Yale-New Haven Hospital, Brian founded and runs CareNetworks.com, a social technology company that helps health care providers “go social” on the Web by offering strategic and tactical social media, online community, and web solutions, and by helping organizations deploy, integrate, and manage social technologies. Brian also writes the CareNetworks blog, lectures on social media best practices throughout the U.S. and Canada, and moderates the Social Media Best Practices Forum on ALFA Exchange, the Assisted Living Federation of America’s online community.
Event Website:
http://community.alfa.org/ALFA/ConferenceExpo/Home/Default.aspx




