I am excited to announce that Terrace Communities Online (TCO), our first ever senior living social media project, has just won a Best Practice Award from the Assisted Living Federation of America (ALFA).
TCO was launched back in September of 2008 as a kind of “senior living social experiment” when I approached Robert Murano, COO of Terrace Communities with a proposal to build a private online community for his seven assisted living residences. The idea was to use social networking and social collaboration technology to connect the Terrace Communities ecosystem together under a branded virtual umbrella – allowing residents, family members, staff, referral sources, partners, and other stakeholders to connect, communicate, collaborate and share. Since then, 19,000 unique visitors have made 50,000 visits to TCO* and the community keeps growing.
Here’s a SlideShare of the full article in the May/June issue of Assisted Living Executive. The Terrace Communities piece is on the last page. If you would rather read the article on the ALFA site, click here. Enjoy!
*These statistics are different from the stats quoted in the ALFA article because data give to ALFA for the article were incorrect. We mistakenly left out date ranges from our Google analytics report when we reported to ALFA. Ooops!
Check out some other cool posts:
- 7 Best Social Media Tools for Senior Living and Long-Term Care
- Senior Living Companies: You Must Blog Now!
- Senior Living, LTC, and Social Media: What We Learned in 2009 [Part 1]
Brian Geyser, APRN-BC, MSN is a clinician, consultant, educator, blogger, online community manager, social media strategist, and the founder of Carenetworks, LLC. He blogs regularly here at Carenetworks.com and would love to connect with you on Twitter, Linkedin, and/or Facebook.
