Social Media Best Practices for Senior Living and LTC

BrightStar Launches “CareTogether” Online Service

careTogetherLogo_340x76

Back in 2010, we featured BrightStar Care’s social media prowess in this interview. It was clear then that BrightStar understood the power of social technology to bring people together. So I wasn’t surprised when I saw this article on Mashable showcasing [Read More …]

Posted in Case Study, Online Community, Social Media, Technology, Video, Websites | Leave a comment

Grammar Goofs for Health Care Bloggers [INFOGRAPHIC]

grammar goofs infographic

If your (ha ha) a blogger for your company, it’s importnat to know how to right (ha ha). Making grammer mistakes can make you, and you’re (ha ha) company look, well, foolish. Here’s a great info graphic with some common [Read More …]

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Senior Living Websites and Social Integration

Emeritus Social Media

When Will Senior Living Websites Evolve?
Senior living communities are very social places, so it would stand to reason that senior living companies would want to showcase some of the social aspects of their communities on their website.
Many senior living companies [Read More …]

Posted in Facebook, Senior Living, Website design, Websites | Leave a comment

CareNetworks Blog Nominated Again for “Best of the Web” 2012

SeniorHomes.com Best of the Web 2012 Logo

Despite the fact that it’s been a while since we posted here (we have posted a bunch to our Facebook Page more recently), SeniorHomes.com has nominated us as Best Senior Living Industry Resource for 2012. So why does the CareNetworks [Read More …]

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Silverado Senior Living and the ROI of 24/7 Chat

Silverado Senior Living Logo

I’ve been watching what Silverado Senior Living has been doing with social media for a while now, and I’ve always been a big fan of the company and the services they provide. So when I moderated a round table discussion [Read More …]

Posted in ROI, Senior Living, Social Media, Technology, Websites | 2 Comments

What is Google Plus and Do I Need it? [VIDEO]

Google Plus Icon

There’s a lot of buzz around Google’s new social network, Google Plus (Google+). But what the heck is it and do you really need it? Does your company need it? At this stage the jury is still out, but if [Read More …]

Posted in Google Plus | 1 Comment

YouTube Makes Senior Living Community Very Cool [VIDEO]

YouTube Makes Senior Living Community Very Cool [VIDEO]

Just discovered this from the Ecumen Changing Aging Blog. These guys deserve an Oscar.

Posted in Senior Living, Video, YouTube | Leave a comment

Meet ePatient Dave [VIDEO]

A fun, inspiring, heartfelt story about how social technology is empowering patients. 
When Dave deBronkart learned he had a rare and terminal cancer, he turned to a group of fellow patients online — and found the medical treatment that saved his [Read More …]

Posted in Health Care, Healthcare, Social Media, Video | Leave a comment

The Cost Of Social Media in Health Care [INFOGRAPHIC]

SOCIAL-MEDIA-COST

Last year, I wrote a post called, “7 Things Every Senior Living, Home Care, and LTC Provider Wants to Know About Social Media.” One of things covered in that post is cost. Every health care provider executive is concerned about [Read More …]

Posted in Facebook, ROI, Social Media, Twitter | Tagged | Leave a comment

Is Your Senior Care Company Old School? [INFOGRAPHIC]

GIST_NEW_WORKSTYLE_final

Is your company flexible, agile, innovative, and efficient? Are your workers empowered, authentic, connected, engaged, self-sufficient, and inspired? These are generally not the adjectives one thinks of when it comes to the health care or senior care industries. If I [Read More …]

Posted in Best Practices, Policies, Recruiting Staff | Leave a comment

Let Your Customers Share Their Stories on Facebook

Let Your Customers Share Their Stories on Facebook

We continue to see social media superstars emerge from Children’s Hospital Boston. Here’s why they are simply the best in the business…

So,  is your organization encouraging families to tell their stories on your Facebook Page? It’s all about the stories. [Read More …]

Posted in Best Practices, Facebook, Social Media, strategy | Leave a comment

Healthcare Social Media 2011 [VIDEO]

Healthcare Social Media 2011 [VIDEO]

Just had to post this video. The latest in the series from Erik Qualman…

Posted in Social Media | Leave a comment

Feed Your Facebook: Tips for Managing Your Social Media Presence in a Time-Starved World

facebook_logo

This post originally appeared on the Elder Pages Online Blog and is authored by Tasha Beauchamp, MSc. Tasha is the Webmaster and Research Scientist for Elder Pages Online, a company specializing in Internet marketing for hospice and geriatric [Read More …]

Posted in Best Practices, Blogging, Facebook, homecare, hospice, Marketing, Social Media, strategy | Leave a comment

How Modern Social and Contextual Search Will Change Your Search Experience

social-search

I don’t know about you but I’m starting to like some of the things Google is doing to search. These days when I go to search for something, it’s almost as if Google knows who I am and where I’m [Read More …]

Posted in Google, Search, Social Media | Tagged , | Leave a comment

CAN Social Media and HIPAA Webinar [SLIDES]

For those of you interested in the slides from the Connecticut Association of Nonprofits Webinar today, you can download them on our Facebook Page. We’re having some trouble with our blog functionality at the moment. I’ll post to the blog once we [Read More …]

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Healthcare Social Networks: What is the ROI of Love? [VIDEO]

Healthcare Social Networks: What is the ROI of Love? [VIDEO]

Just wanted to share this. At e-Patient Connections 2010, Susannah Fox of the Pew Research Center’s Internet and American Life Project presented data on the online activity of those with chronic disease. Called “healthcare out loud”, she discusses the huge [Read More …]

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Children’s Hospitals Innovating on Facebook. Others, Not So Much [STUDY]

CHBFB

A new study published by Verasoni, a New York based marketing and PR firm, shows that among hospitals, it’s the ones caring for kids that are kicking butt on Facebook. According to the study, children’s hospitals are building community, engaging [Read More …]

Posted in Facebook, Healthcare, Hospitals, Social Media | Leave a comment

New Healthcare Tool: Social Networking [SLIDESHARE]

Just wanted to share this article from the February 2011 edition of Indiana Nurses Quarterly. I’m interviewed for the article discussing HIPAA and social media; and CareNetworks is featured. Enjoy.
Indiana Nursing Quarterly 2011 Cover Story
View more documents from CareNetworks.com

Posted in Best Practices, Facebook, Healthcare, HIPAA, Social Media | Tagged | Leave a comment

Can Facebook Revolutionize Heathcare?

Facebook Health

Facebook by the Numbers
We’ve seen Facebook’s ability to help spark revolutions in distant lands, but how can Facebook help to revolutionize the health care, senior living, home care, and long-term care industries? Let’s do some math. About 50% of [Read More …]

Posted in Assisted Living, Facebook, Health Care, homecare, hospice, Senior Living, Social Media | Leave a comment

2011 Home Care 100 Conference Social Media Slides

2011 Home Care 100
View more presentations from bgeyser.

Posted in Social Media | 2 Comments

Will This LTC Company Video Go Viral? [VIDEO]

GHClogo

Connie Bessler, CEO of Greystone Healthcare Management, and one of my favorite LTC executives, understands the power of social media to inform, educate, inspire, and entertain a community with a common purpose. Connie and her team from Greystone’s 27 skilled [Read More …]

Posted in Senior Living, Video, YouTube | 1 Comment

CareNetworks Is Now On WordPress (And So Can You!)

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Okay, the title was inspired by Steven Colbert’s book. Anyway, for the past two years, the CareNetworks website was running on the HubSpot platform. Well, times have changed. Thanks to our WordPress Development Wizard, Colby Wright, the site is now [Read More …]

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AARP Promotes Social Media for Boomers [VIDEO]

AARP Promotes Social Media for Boomers [VIDEO]

Alright, you be the judge. AARP or CareNetworks for best social media video. First ours…

Now Theirs…

I’m thinkin we’ve got ‘em beat. What say you?

Posted in Video, YouTube | 1 Comment

Follow The Home Care 100 Conference on Twitter

Home Care Events

The Home Care 100 Executive Management Conference is an exclusive annual event attended by some of the top home care and hospice companies in the country and brightest minds in the industry. It is being held February [Read More …]

Posted in Events, homecare, hospice, Twitter | Leave a comment

Seabury Retirement Community Talks Social Media

seabury

This post is part of our Social Media Success Series, which features interviews with innovative and fearless socially networked senior living, home care, and LTC companies that are achieving [Read More …]

Posted in Senior Living, Senior Living Industry, Social Media | Leave a comment

Brookdale Senior Living and Social Media: One Year Later [INTERVIEW]

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Just over a year ago, I interviewed Eric Marsh over at Brookdale Senior Living for the post Nation’s Largest Senior Living Company Embraces Social Media. Because it’s one of our most popular posts, and I wanted to see how things [Read More …]

Posted in Assisted Living, Facebook, Internet Marketing, LinkedIn, Recruiting Staff, Senior Living, Senior Living Industry, Social Media, strategy, Success Series, Twitter, YouTube | Leave a comment

How ‘Open Community’ Applies to Senior Living, LTC, and Home Care

Here at CareNetworks, we’re taking part in the virtual book tour that our good friends Maddie Grant and Lindy Dreyer of SocialFish have launched to explore the concepts in their new book, Open Community: a little book of big ideas [Read More …]

Posted in Facebook, Google, Internet Marketing, Online Communities, Online Community, Online Education, Senior Living, Senior Living Industry, Social Hub, Social Media, strategy | Leave a comment

CareNetworks Nominated for Best Senior Living Industry Blog and Website!

Don’t you just love it when somebody you don’t even know recognizes how awesome you are? That’s assuming, of course, that you are in fact awesome. Well the good folks at SeniorHomes.com set up a little contest to give people [Read More …]

Posted in Blogging, Senior Living, Senior Living Industry, Social Media | Leave a comment

How Emeritus Senior Living Tames the Social Media Beast: Part 2 [INTERVIEW]

This post is part of our Social Media Success Series, which features interviews with innovative and fearless socially networked senior living, home care, and LTC companies that are achieving positive business results using [Read More …]

Posted in Facebook, ROI, Senior Living, Success Series | Leave a comment

How Emeritus Senior Living Tames the Social Media Beast: Part 1 [INTERVIEW]

How Emeritus Senior Living Tames the Social Media Beast: Part 1 [INTERVIEW]

This post is part of our Social Media Success Series, which features interviews with innovative and fearless socially networked senior living, home care, and LTC companies that are achieving positive business results using media and other social technologies. To have [Read More …]

Posted in Assisted Living, Case Study, Facebook, LinkedIn, Senior Living, Social Media, strategy, Success Series, YouTube | Leave a comment