Back in March of this year, Provider Magazine featured a cover story called “Social Media: Taking the Plunge” which outlined how assisted living and retirement communities are leveraging social technologies like Facebook and Twitter to engage customers and prospects. Now [Read More …]
The 2010 Social Networking Map
Elder care companies, home care agencies, retirement communities, assisted living residences, and long-term care facilities are beginning to realize the benefits of social media and online community. Just take a look at this video if you [Read More …]
An increasing number of senior living, LTC, and home care companies are using social technolgies like Facebook, Linkedin, Youtube, and Ning to engage customers, employees, and prospects and to build a community presence on the web. Companies [Read More …]
This new report issued by Altimeter Group can help senior living, LTC, and home care companies make the most of Facebook. The report, based on input from 34 industry vendors and consulting agencies, outlines eight criteria for determining the [Read More …]
Mayo Clinic just announced in this press release that they have created a new Center for Social Media. They say that the Center “exists to improve health globally by accelerating effective application of social media tools throughout Mayo Clinic and [Read More …]
If you’re a fan of CareNetworks, you follow our blog, you’re a senior living, LTC, or home care professional, or you just love social media and want to learn how to apply it to your senior care business, the CareNetworks [Read More …]
This post is part of our Social Media Success Series, which features interviews with innovative and fearless socially networked senior living, home care, and LTC companies that are achieving positive business results using social technologies. If you would like to [Read More …]
I was recently contacted via Twitter by Arbor Company Senior Living who informed me that one of their communities recently had three tours directly related to leads that came in from their Facebook Page. Here’s the tweet…
I’m excited to announce that I will be doing a closing keynote address on the use of social media in home care at the Home Care 100 Conference at the Ritz Carlton Laguna Niguel in California in February 2011. Home [Read More …]
After months of data collection, story boarding, editing, and motion graphic experimentation, we’ve finally completed and uploaded our first YouTube video. I want to thank Steve Povilonis for the many hours of work he put in on this project. Also, [Read More …]
Back in September 2009, I interviewed Noelle Kurth, Corporate Communications Director (and social media marketing machine) for At Home Personal Care based out of Salt Lake City, Utah. The article, “Home Care Company Uses Twitter to Build Brand Awareness and [Read More …]
I co-manage a vibrant online community for senior care marketers called the Daily Grind, and every so often, I pose a question to the community members. Back in April, 2010, I asked this: If you could ask any question about [Read More …]
These days, an increasing number of senior living, home care, and LTC companies are using social media to reach out to social customers and prospects. At CareNetworks, we’re always on the look out for companies who are innovating in this [Read More …]
Richard Edelman, President and CEO of the worlds largest independent public relations firm, speaks to the business benefits of blogging and being connected on the social Web. Is your senior living, LTC, or home care leadership engaged?
Paul Levy, one of the country’s best known hospital CEOs, is the chief executive at Beth Israel Deaconess Medical Center in Boston. He’s also a self proclaimed blogging addict, an advocate for transparency regarding hospital operations, and is on a [Read More …]
Elder Care Marketing Industry Report
Ryan Malone of Elder Care Marketer recently published results of a study in a white paper called the Elder Care Marketing Industry Report. The study surveyed 160 elder care marketers to glean insights into their [Read More …]
We’re excited to announce that we’ve officially kicked off our Social Media Internship Program by brining in our first intern ever, Jennifer Hill. Jennifer is currently at senior at Marist College in Poughkeepsie, New York. She is a Communications [Read More …]
I write a lot about senior living and social media here at CareNetworks and I love how social technologies are transforming the industry for the better. Case in point:
I recently discovered Senior Living Residences (SLR) via Twitter and I wanted [Read More …]
I recently spoke at the LTC-100 Conference in Key Biscayne, FL about the use of social media/social networking in senior living and long-term care. The room was packed with C-level executives who were simultaneously fascinated and [Read More …]
I am excited to announce that Terrace Communities Online (TCO), our first ever senior living social media project, has just won a Best Practice Award from the Assisted Living Federation of America (ALFA).
TCO was launched back in September of [Read More …]
Senior living communities are dynamic, social places. Every senior living community offers a unique blend of people, environment, activity, culture, and energy. Whether you’re an active adult retirement community, an assisted living residence, a CCRC, or a skilled nursing facility, [Read More …]
In case you missed it, the cover story in the March 2010 issue of Provider Magazine is all about how retirement communities, nursing facilities, assisted living residences and CCRCs are beginning to discover the operational and marketing benefits of social [Read More …]
I found this good, albeit long, presentation by Laura Deaton over at Full Glass Consulting and wanted to share (great job Laura). Interestingly, hospice organizations are adopting social media faster than many other industry segments. I personally think social media [Read More …]
When people begin the process of finding and researching senior living, eldercare, homecare or long-term care options, chances are, at some point they turn to Google. Google has a great free tool for businesses called Google Places
that allows local companies [Read More …]
Assisted Living Services (ALS) based in Meriden, Connecticut is diving head first into the social media ocean and we will be right there along side them to assist with planning, preparation, and plunging (into the waters that is). With our [Read More …]
Maddie Grant (of SocialFish) and I will be speaking on the use of social media in senior living and long-term care at the LTC-100 conference in Key Biscayne on May 4th. This is the first time social media will be [Read More …]
At Home Personal Care, a Utah-based home care company that we’ve covered here before because of their amazing Twitter prowess just launched a new website with an impressive amount of social media integration. Noelle Kurth, who heads up AHPC’s coroporate [Read More …]
Check out these staggering statistics in this cool video produced by Jesse Thomas. Is your company leveraging the social web to connect with customers and prospects?
JESS3 / The State of The Internet from Jesse Thomas on Vimeo.
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For more [Read More …]
This is the latest post in our Social Media Success Series, which features interviews
with innovative senior living, eldercare, home care, and long-term care providers who are using social media as a business/marketing tool. If you would like to have your [Read More …]
This is the latest post in our Social Media Success Series, which features interviews with innovative senior living, eldercare, home care, and long-term care providers who are using social media as a business/marketing tool. If you would like to have [Read More …]
